Privacy Policy

1. Introduction

Welcome to Questly: Smart Quiz ("we," "our," or "us"). We provide an interactive smart quiz builder and recommendation service designed to assist Shopify merchants in offering tailored product recommendations to their customers.

This Privacy Policy explains how we collect, use, process, and disclose information from Shopify merchants who install our application, as well as the end-users who interact with the quizzes embedded on merchants' online storefronts.

2. Data We Collect

Depending on whether you are a merchant or an end-customer visiting a storefront, we collect different types of information:

A. Merchant Information:

• Shop Name and Shopify Domain (e.g., myshop.myshopify.com)
• Shop Owner Contact Details (name, email address)
• Shop Currency, Locale, and Country settings
• Shopify Access Tokens to load products and integrate with your theme

B. Customer/Quiz Respondent Information:

• Quiz Answers: The specific choices selected by customers while taking a storefront quiz.
• Recommended Items: Details of product recommendations shown to customers based on their responses.
• Lead Information: If the merchant enables a contact/lead form, we collect the name, email address, and/or phone number provided voluntarily by the respondent.
• Usage & Device Data: IP address, device type, operating system, browser type, and duration of the interaction.

3. How We Use Data

We use the collected information for the following business purposes:

• To build, run, and display interactive quizzes on the merchant’s Shopify store.
• To dynamically compute and recommend products relevant to user interests.
• To provide analytics to merchants, such as total quiz views, starts, completion rates, and purchase conversions.
• To securely deliver collected lead details (emails/names) directly to the merchant’s dashboard.
• To diagnose, troubleshoot, and optimize the security and performance of the app.

4. Data Sharing & Third Parties

We believe in strict data protection principles. We handle sharing in the following manner:

We only share information with partners and processors necessary for our operations:

• Shopify: As part of the installation and app performance requirements, Shopify has access to data transferred via API.
• Service Providers: Cloud hosting platforms (such as Hostinger) to store and manage backend configurations securely.
• Legal Obligations: If required by law, we may disclose information to comply with active regulations or judicial proceedings.

5. Data Retention & Deletion

We retain your data for as long as you maintain the Questly: Smart Quiz app active in your Shopify store. Once a merchant uninstalls the application:

• We receive an automated uninstall webhook from Shopify.
• We queue the merchant store metadata, settings, and collected quiz data for permanent redaction.
• Under Shopify's GDPR compliance framework, all customer personal information associated with the store will be purged within 48 hours.

6. GDPR & CCPA Rights

If you reside in the European Economic Area (EEA) or California, you are entitled to specific rights regarding your personal information:

• Right to Access: You can request a copy of the personal information stored in our database.
• Right to Rectification: You can request corrections to incomplete or inaccurate data.
• Right to Erasure (Deletion): You can request the permanent removal of your personal information.
• Right to Restrict Processing: You can request that we pause processing your personal data.

7. Cookies & Tracking Technologies

We use essential cookies and local storage tokens to ensure storefront quizzes work correctly for shoppers. These cookies are strictly operational:

• Session State: Local storage saves the customer's position in a quiz so that if the page is reloaded, they do not lose progress.
• Recommendation History: Used to temporarily store product recommendations so that shoppers can view their recommendations during their shopping session.

8. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy, please get in touch with us using the details below: